Accelerating the Global Shift to Sustainable Travel
When it comes to transport, the way people get from A to B must undergo a major, permanent, sustainable transition.
The mobility industry is undergoing a profound transformation, shaped by rapid urbanization, growing environmental concerns, evolving passenger expectations and continued technological advancement. In this changing context, rail has a unique opportunity to become the backbone of a highly accessible, increasingly efficient, low-carbon and passenger-centric mobility ecosystem.
To better anticipate how attitudes and behaviours are evolving, we conducted a survey of over 11,000 passengers across 9 countries. The insights gathered provide a rich and timely insight into how rail can respond to future needs by becoming more sustainable, more integrated and more aligned with what really matters to passengers.
A key takeaway is the crucial role of digitalization in the mobility of the future. Digital technologies are redefining how passengers interact with transport services - with seamless journey planning, real-time updates, smart ticketing and personalized travel experiences. These technologies enhance the efficiency, safety and resilience of rail infrastructure, helping operators and authorities better adapt to changing demand and manage resources more effectively.

What Will I Learn in This Year's Report?
